If you’ve been around Living Joyfully for a while, you already know me as someone who is open and curious, who questions the well-trodden path, and thinks deeply about how families can live and learn outside of conventional systems like school.
Since 2012, I’ve built and run my own online business (website, mailing lists, books, podcast, conferences, community etc.) while unschooling my three kids (now adults). Then a couple of years ago, through a friend of a friend, I started helping another business owner who was stuck on the online tech side of their business. I really enjoyed it! She told a friend, who told another, and soon I had a handful of clients.
Along the way, I noticed something: the same things that help unschooling families thrive—like being open and curious, being willing to question conventional advice, and being honest about what’s not working—also help people get unstuck in their business too.
Which brought me full circle, back to my long-time community. Hi!
I’m excited to support unschooling families more broadly. Specifically, those also running a business. I understand the particular challenge of weaving a business together with unschooling your kids, and I’d love to help you get unstuck so your business feels like it’s working with you, not against you.

Sounding Board Call
Have a question you want to talk through?
Sometimes you don’t need a tech problem solved or a system redesigned. What you really want is someone who’s actually built things to think out loud with. That’s this.
Bring whatever you’re feeling stuck with: a decision you keep circling, a direction you can’t quite see clearly, an idea you want to brainstorm. Let’s talk about it.
What’s included:
- One conversation in Zoom (usually about an hour)
Investment: $100 USD (+ HST/GST for Canadian clients)

Sticking Point Intensive
We’ll work through the thing you’re stuck on together until you have a plan you trust.
Is there something in your business that you keep banging your head against? Maybe it’s a bigger decision with multiple threads you’d like to think your way through with someone else who’s on your side. Maybe it’s a system that just isn’t working for you any more but you’re not sure where to go with it.
The Sticking Point Intensive is a focused project where we dig into your challenge and work our way through it until you have a plan you can use that feels good.
What’s included:
- A short intake so we arrive ready to dig in
- A focused working session in Zoom (usually about 90 minutes)
- A written plan you can act on
- Support while you put it into motion
If it turns into building something and you’d like my help to implement it, we can move into a Business Support block to see it through.
Investment: $500 USD (+ HST/GST for Canadian clients)
Here’s what it looked like for Sarah, stuck with a fragmented booking system that had outgrown itself:
“I am delighted with the new website Pam made for me. It’s all that I had hoped for and more. And my new booking and email broadcast systems are a lovely upgrade, carefully crafted and integrated for me. Pam also created an Operating Manual for me, clearly listing all components and processes so that I have easy access and can continue to build my aptitude with my new systems and website. It’s a pleasure to work and learn with Pam. I highly recommend her services and joyful heart.”
Sarah Pointer, Mellow Mermaid Massage (and unschooling parent)

Business Support
Ongoing tech and systems support, so you can focus on the work only you can do.
Some business owners want a steady, trusted presence who understands the full picture of an online business and can just handle the tech and systems layer without needing hand-holding, and without creating more complexity than they solve.
That’s what ongoing support looks like with me.
Depending on what you need, we might work together on a project basis: a few focused hours to get something specific built, launched, or untangled. Or you might want to bring me in as part of your team on a monthly basis, handling the operational side so you can stay in the work only you can do.
The kinds of things I’ve worked on with clients:
websites · mailing lists · welcome sequences · podcasts · courses · online communities · digital products · booking systems · Substack · day-to-day tech and systems management
What does it cost?
For project-based work, I sell prepaid blocks of hours:
- 1 hour — $100 USD
- 5 hours — $450 USD ($90/hour)
- 10 hours — $800 USD ($80/hour)
For ongoing monthly support, the retainer is $600 USD/month for 8 hours at the best hourly rate, with additional hours at $80/hour if you need them.
(+ HST/GST for Canadian clients)
If you’re not sure whether your needs overlap with what I do, a discovery call is the right place to start. We’ll talk through what’s going on in your business and figure out whether working together makes sense for us both.

About Pam
I’m the same Pam, just widening my lens.
I spent 20 years unschooling my three kids, which meant building a life, and a business, that genuinely fit how we wanted to live. Not a conventional structure imposed from outside (school or business), but something real and sustainable, built from the inside out.
I’ve always been the kind of person who wants to understand why something isn’t working, not just “do this to fix it.” I have a degree in Engineering Physics and Commerce and my brain has always been drawn to noticing patterns, following a thread, and figuring out what’s actually going on underneath. That instinct shaped how I understand and practice unschooling, and even though my kids are all adults now, it became a lifestyle I continue to embrace. It’s the same instinct I bring to my work with entrepreneurs: get curious first, then get unstuck.
Over more than a decade of running my own online business, I wrote and published books, built and managed websites, set up mailing lists, produced podcasts, created courses and digital products, and birthed communities. That meant hitting plenty of walls along the way, and sitting with what wasn’t working long enough to actually work through it, rather than pushing past it. All of it in part-time hours while unschooling my kids, because I built things that fit how I actually operate, not how a business book said I should.
And now, I’m excited to expand that work more intentionally. I’m still deeply involved in the unschooling world, that hasn’t changed. But I’ve also come to see quite a few of the parents who find their way to Living Joyfully to learn more about unschooling are also navigating the many challenges that come with running a business.
I’d love to help you get unstuck.

Book a Discovery Call
A free 30 min Zoom call to discuss your business and explore if we’d be a good fit to work together.
Once you book an appointment below, I will email you to confirm the time and share the Zoom link.
I look forward to connecting with you!
Please wait a moment for the form below to load.


